Companies Co-opting The Obama Image May Wish They Hadn’t

A friend pointed me to this story at Newsfifty.com from Missouri where schools are recalling paper and pencils with an Obama-like logo. I’m guessing tax-paying parents aren’t thrilled with the imagery. The risk for love-deluded companies is that people will rebel against their product [I'm thinking of Pepsi.]

Here’s the story:

Several Missouri schools are complaining about notebooks and pencils with designs similar to the logos from President Barack Obama’s campaign.

The Columbia Daily Tribune reports that complaints from unhappy officials at three Missouri schools have prompted the supply company responsible for the materials to travel across the state recalling notebooks and pencils.

The design at issue includes a picture of pennies, nickels, dimes and quarters. Above the coins is the phrase: “CHANGE” and underneath it reads: “WE CAN BELIEVE IN.” Below the words is a circle used by Obama’s campaign, in which the top half is blue and the bottom is red with three white lines cutting through it.

At least one notebook and pencil with the design have been purchased from a school supply machine at a Columbia elementary school. Two families have complained about the design, and Principal Mary Sue Gibson said she planned to complain to the supply company.

“I just don’t want to get into that political arena at all,” Gibson said.

Posted in Barack Obama • Capitalism • Show Me The Money